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Jan 23, 20201 min read
Flexible Logo Design
In spring 2019, I created the new corporate design for A CASA, a 4 star group renting out holiday apartments in and around Sölden...


Apr 5, 20181 min read
Interview: "A good brand identity creates a good gut feeling."
Last year in December I received an email with an interview request from Mag. Jochen Elias, lecturer for digital media technology at the...
Jul 2, 20173 min read
Corporate Design: "What do I get?"
(This blog article was updated on 2 January 2018.) When you start your own business, there comes a point when you say "I need a logo". In...

Jul 14, 20161 min read
Quality seal for HCG corporate designs
For me as a graphic designer, it is important to understand the character and the philosophy behind a company or a product. I include...


Jul 4, 20161 min read
Corporate Design for Martin Holztrattner
"Martin Holztrattner - Austria‘s True Online Marketing Coach" is a young, successful internet entrepreneur from Stans/Austria. Years of...


Feb 8, 20161 min read
ALL NEW!
As you can see, HCG corporate designs comes with a completely new look since February 2016. Because: Businesses evolve, and so does mine....


Mar 16, 20151 min read
Coke in Thailand
I saw many great things in my recent Thailand holiday: golden temples, white temples, emerald buddhas, spas in the jungle, tropical...


Dec 8, 20141 min read
Republica del Cacao
When I was in South America this summer, I also visited the possibly most beautiful city of the continent: Quito, the capital of Ecuador....


Nov 10, 20142 min read
How disappointing are discounters? A selftest.
Even after the multimedia and computer discounter Saturn had got rid of its slogan "Geiz ist geil" (translates "Tight is right."), the...
Apr 1, 20141 min read
More profit and success with a new corporate design: Examples from real life
A new corporate design or a relaunch costs money. This raises the question: Does a corporate design relaunch make sense for you and does...
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