
Brand & Website Express Audit
For companies whose public image does not achieve the desired effect
Do you feel that your public image is no longer clear, coherent, or convincing enough, but you can't quite put your finger on why? In the Brand & Website Express Audit, HCG corporate designs analyze your online presence from a strategic and design-oriented perspective and identify the biggest obstacles, the most important levers, and the most sensible next steps.

Who this audit is intended for
If you realize that your appearance no longer quite meets your current expectations
This audit is ideal for managing directors and marketing managers in SMEs, start-ups and scale-ups who already have an existing external presence and want a sound external perspective before investing time, budget or energy in the wrong measures.
It is particularly useful if you feel that your brand or website is "not bad", but also not clear, convincing and effective enough.
Perhaps your public image no longer reflects the quality of your offering. Perhaps your website seems too generic. Perhaps there's a lack of clear connection between brand, design, trust, and conversion. This audit addresses precisely these issues.
What this audit will clarify for you
Clarity instead of guesswork
Many companies are acutely aware that their performance is missing potential, but they cannot clearly identify the reasons internally.
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Is it due to the brand message?
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Is it due to the visual consistency?
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User guidance?
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Does the brand lack trust?
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Or is it because the brand and website don't work well together?
The Brand & Website Express Audit provides you with a professional, honest, and prioritized external perspective on precisely these questions.
Not as a bloated document with theoretical platitudes, but as a compact, understandable and practical assessment with a clear focus on impact.
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What you will receive
This is included in the Brand & Website Express Audit
You will receive a concise expert review of your existing public image, focusing on brand, website and overall impact.
HCG corporate designs analyze, among other things:
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the clarity of your brand message
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the visual consistency of your appearance
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the trust effect of your website
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the consistency between positioning, design and external impact
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Key obstacles in structure, user guidance, and conversion logic
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the question of which next steps really have priority
You will then receive a concise, clear summary outlining the biggest weaknesses, the most important levers, and an honest recommendation on what makes sense now: targeted optimization, an in-depth rescue session, or a larger implementation project.
Why brand and website need to be considered together
Because in practice the problem rarely lies on only one level
A website does not automatically perform better just because the technology, SEO, or loading time are good.
And branding doesn't automatically become stronger just because a beautiful logo exists.
In reality, brand, design, trust, user experience, and website effectiveness are all interconnected. That's precisely why HCG corporate designs don't consider these topics in isolation, but rather as a cohesive, integrated system.
If your website isn't convincing, it's often not just the website itself that's to blame. And if your brand isn't strong enough, that very often shows up on your website first.
The Brand & Website Express Audit visibly brings together precisely this connection.

This is how the audit process works
Clear, streamlined, and without unnecessary time loss
Start your booking and describe your website, your current situation and your goal in the short preliminary form.
HCG corporate designs then analyze your existing external image using a clear review framework.
You will receive a concise, prioritized assessment focusing on impact, obstacles, and sensible next steps.
What this audit is not about
No free initial consultation, no technical support, no 30-page report
This audit is not a casual, "quick glance." Nor is it a makeshift, operational guide.
It is a focused, professional external perspective for companies that seriously want to improve their image and are looking for expert-level clarity.
If you simply want to solve a small technical problem or are looking for the cheapest possible support, this format is not the right one.
However, if you want to know why your external image is currently not having the desired effect and where the greatest leverage lies, then this audit is a very useful starting point.



About HCG corporate designs
Strategic clarity, strong design impact, and consistency from start to finish
HCG corporate designs combines strategic branding, corporate design, web design and visual impact logic into a well-thought-out overall picture.
Instead of isolated individual measures, a systematic, substantial, and clearly coherent brand presence is created. This is precisely what makes HCG corporate designs unique: brand and website are not conceived separately, but rather considered in their actual interaction.
The audit is personally overseen by Helene Clara Gamper (Founder, CEO & Head Designer of HCG corporate designs).





Investment: € 390
The Brand & Website Express Audit is priced at € 390 net.
If you would like to dive deeper
For companies that need more clarification, the audit can transition directly into the Brand & Website Rescue Session. This live format is the next logical step if you want more than just a concise external perspective, but rather a deeper analysis and prioritization together with HCG corporate designs, creating a solid foundation for future decisions.
FAQ

Book a Brand & Website Express Audit
You will receive a professional external perspective on the biggest obstacles, key levers, and most sensible next steps for your brand and website.
Fill out the preliminary form · Pay online · Receive results within 2 days