Avora is live: A new learning platform for entrepreneurial success – and HCG corporate designs is represented as an expert.
- 3 hours ago
- 3 min read
Avora was officially launched on November 5, 2025, with the event "SPOT ON – Economy // People // Digitalization". The platform went live on February 26, 2026.
Also present were high-profile business personalities – including Ralf Kleber, former CEO of Amazon Germany, who personally congratulated Avora on its launch on stage.
His words perfectly encapsulate what Avora is all about:
“Platforms like Avora help raise awareness that we are learning, show ways to learn, create networks of and with whom we learn, and connect us to teams that make learning even easier – including in technical terms. I’m glad you exist.”
And he added:
“Think Big – think so big that it almost seems ridiculous.”
A demand that is more relevant than ever, especially in economically challenging times.
Why Avora is more than just another course platform
The market for online courses is saturated. Knowledge is readily available – but orientation, context, and strategic implementation are often lacking.
Avora starts right here.
The platform is not intended as a content collection, but rather as a strategic learning ecosystem for entrepreneurs, CEOs, and decision-makers. The focus lies on:
Masterclasses from hand-picked experts with proven practical experience
Entrepreneur spotlights featuring real success and transformation stories
AI-supported learning paths and individual roadmaps
Networking with suitable experts for specific implementation projects
The crucial difference to many digital course platforms lies in the curated selection of experts. Here, you won't find mere theorists or marketing influencers teaching, but rather entrepreneurs who have built, scaled, and led their own businesses.
That's precisely why HCG corporate designs is part of this network.
HCG corporate designs as an expert in branding & web design
With "The Ultimate Masterclass for Branding & Web Design", HCG corporate designs brings strategic brand and web design knowledge to Avora.
Our positioning has always been clear:
Branding is not a logo project.
Web design is not a technical gimmick.
Both are entrepreneurial levers.
Helene Clara Gamper sums it up perfectly:
"I am delighted to be able to pass on my knowledge and support other people in becoming successful entrepreneurs. When I started in 2010, I wish something like this had existed. Now I am happy that I can share my knowledge in this format."
This statement is more than personal nostalgia. It describes a structural problem: Many entrepreneurs had to painstakingly acquire strategic brand and digital knowledge on their own – resulting in costly mistakes and wasted time.
Avora is taking shortcuts here.
Why strategic branding is a growth factor today
In times of recession, digitalization and skills shortages, three factors determine entrepreneurial stability:
Trust in the market
Visibility in the digital space
Attractiveness as an employer
A consistent brand image across all touchpoints – from the logo to the website, from infographics to digital magazines – is not a "nice to have", but a foundation for:
qualitative lead generation
higher conversion rates
stronger employer brand
sustainable differentiation
This systematic thinking is exactly what the masterclass from HCG corporate designs on Avora teaches.
Learning from entrepreneurs who take responsibility
The fact that prominent figures like Ralf Kleber publicly support Avora underscores the platform's ambition. His appeal "Think Big" is not a motivational slogan, but a strategic imperative.
Thinking big means:
not be satisfied with mediocrity
Invest systematically in competence
Understanding one's own brand presence as a value creation factor
Avora provides a structured environment for this. HCG corporate designs supplies the foundation for a strong, consistent brand architecture within it.
Conclusion
With its live launch on February 26, 2026, Avora positions itself as a serious platform for entrepreneurial training in German-speaking countries.
That HCG corporate designs is represented as an expert is no coincidence, but rather a consistent further development of our standards:
Branding with a common thread – from A to Z.
Strategically managed.
Measurably effective.
Thinking from an entrepreneurial perspective.
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