Stronger customer loyalty thanks to our own app

We're confronted with a huge amount of information every day. It's becoming increasingly difficult to stay in touch with customers. Close contact between brands and customers is crucial, especially in the B2C sector. A dedicated, native app takes the connection between your brand and your customers to a whole new level.

In the video above you can see the difference between a mobile website and our own native app that we developed for our client Senioren Matinee.

The facts

Mobile users spend 86% of their mobile time in apps, but only 14% on mobile websites.

Having your own app is a true game changer in customer loyalty. Having your own app strengthens your brand, as your logo is always visible on the home screen of your customers' phones.

Building a community

A dedicated app is perfect for building a community. App members can communicate with each other via the app – like a WhatsApp chat among like-minded people, with the look and feel of your brand.

Notifications on your customers' mobile phone displays

From communication within the community to communication from you to your customers: You are probably familiar with push notifications - banners that pop up on the home screen of your phone or are visible as red dots on the app icon.

Using these push notifications, you can send messages directly and in real time to all your app users. For example, "Today only, 10% discount on product X for members" directly to your customers' mobile displays. With just one swipe, the customer is right in the middle of the action.

Real-time connection of the app with the website

And the best part: These native apps are integrated with your website. This means that if there's an update on your website, that update is immediately reflected in your app – in real time.

Think, for example, of blog articles, events, or an online shop – you make one update on your website, and – whoosh – everything is instantly live on the website and in the app. That's super convenient.

No sales commission to Apple and Google

For in-app purchases, Apple and Google each take 30% - normally. However, since sales in our native apps are made from the website backend, you don't have to pay any commission to Apple or Google - there are no additional fees for in-app sales. The website integration makes this possible.

Available worldwide for free

The app is available free of charge for all tablets and smartphones on iOS and Android – worldwide in the Apple App Store and Google Play Store. And of course, we'll create your app in the look and feel of your branding.

By the way: We handle high-end digital publications without a website connection as part of our app magazine service. This makes it easy to create digital, interactive sales catalogs that work even without an internet connection.